Ignacio Perez Contributor Webinars are continuing to rise in popularity amongst online marketers and coaches. Since 2018, there has been a 24% increase in the use of video as a marketing tool. This is where webinars come in. Webinars are short for “web-based seminars”, in which hosts present ideas virtually to audiences all around the planet in…
Small Business Trends By Larry Alton For most small businesses, growth is a primary objective. And while achieving growth is wonderful, it often presents issues for companies that are unprepared to scale up. When these issues aren’t dealt with swiftly and effectively, the business will eventually crumble due to scaling mistakes. Managing the Chaos of Growth…
By John Boitnott Entrepreneur As a business owner, you must be prepared for a crisis. You’ll encounter any number of setbacks ranging from mild dustups of confusion and frustration all the way up to category five storms that threaten your company’s very survival. Weathering a crisis successfully takes attentiveness, good planning, and well-developed business systems that…
By Micah Solomon Entrepreneurs It’s entirely possible to vaporize your competition, one customer service interaction at a time. It’s a simple concept, but a profoundly effective strategy. Here’s how to go about it, based on the instructions I give my own clients as a customer service consultant and customer experience advisor. • Give recognition to…
By The Oracles It’s one thing to start a business and another to scale it. Here are ten tips for massively growing your company from leading entrepreneurs and Advisors in The Oracles who have done just that. 1. Create a sense of urgency. Grant CardoneImage credit: The Oracles You need three things to scale a business. First,…
by Zach Ferres Kill any ideas you have about big marketing campaigns, SEO efforts, launch parties and Super Bowl ads. I’ve found that those gambles can be too risky on a shoestring budget. Instead, take an incremental approach, with rapid experimentation to acquire your first customers. Read this article by Zach Ferres. Startups are having…
by Toby Nwazor If you are looking for ways to transform your product idea to mass production, these seven step advice by Tony Nwazor will help you bring your product idea to life. Another burden that many startups have to bear is seeing someone else develop, mass-produce and market an idea that they have had…
Your brands are one of the most valuable assets your company owns. Like any other asset that has value, they are based on trust, customer loyalty, creating value for the customer, satisfying the needs and preferences of the customers and the process of brand creation requires a lot of time and effort.…
What would you do if you had the opportunity to increase your earnings to double what you are currently earning? Would you change strategies if you knew that doing so could be a key factor in increasing profits? One of the most common mistakes of companies is to stay true to their old strategies…
There is a general notion that more and more people prefer social media nowadays to the traditional person to person interaction. The different social media platforms and digital devices available lend credence to this notion. As popular and beneficial social media platforms are, the importance of high value, face-to-face interactions cannot be overemphasised. Every…